> ## Documentation Index
> Fetch the complete documentation index at: https://docs.trybluemoon.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Set up measurement and run your first scan

> From a new workspace to the first AI answers on your dashboard — what each setup step asks for, what the free trial covers, and what to expect in the first minutes and days.

Nothing needs to be installed for the measurement half of Bluemoon. You describe your brand, Bluemoon builds the question library, and the first scan runs from Bluemoon's side. This page walks through setup in the order the product asks for it.

<Note>
  The Agent Edge Network — the half that runs inside your own site — is a separate install. See [Connect to the Agent Edge Network](/quickstart) once measurement is running.
</Note>

## Create your workspace

Sign up at [app.trybluemoon.com](https://app.trybluemoon.com) with Google or an email and password. The first account creates the workspace and becomes its **Admin**. Everyone else joins by invitation (see [Workspace, team and settings](/account/workspace)).

The interface is available in English, French and German; pick the language from the header. Reports and the weekly email are written in English whatever the interface language.

## The setup steps

Setup is a guided sequence. Each step generates a draft for you to edit; nothing is polled until you launch.

<Steps>
  <Step title="Site">
    Your domain (without `http://` or `www.`), your brand name, a short description of what the business does, and the **market**: the country the answers should be collected for and the language the questions are asked in. The description is used as context for every generation that follows, so a precise one pays off.
  </Step>

  <Step title="Topics">
    The themes your buyers ask about. Bluemoon proposes them from the site and the description; you edit, add and remove. Each topic carries a **tier** (core, adjacent, broad, peripheral) that later weights Commercial reach — see [Prompts, themes and personas](/product/prompts).
  </Step>

  <Step title="Personas">
    Three to five buyer profiles. A persona's description is sent to the AI engines as the system message when its questions are asked, so it changes the answers you collect.
  </Step>

  <Step title="Prompts">
    The tracked questions themselves, grouped by topic and persona, written the way a real buyer would type them and deliberately without your brand name. You can also import questions later from a CSV or from your Google Search Console queries.
  </Step>

  <Step title="Competitors">
    The brands you want to be measured against. Bluemoon proposes candidates for the market; untick what is not a competitor, nothing is added until you confirm.
  </Step>

  <Step title="Plan">
    Pick a plan and enter a card. Every public paid plan starts with a **7-day free trial**: the card is collected up front and charged when the trial ends. A trial opens the full plan from day one — the same engines and the same limits — it only decides when the first charge lands. Workspaces created by invitation on a managed plan skip this step.
  </Step>

  <Step title="Launch">
    The first scan starts. Setup can be left and resumed: the draft is saved as you go.
  </Step>
</Steps>

## What happens after launch

* **First answers within minutes.** The first scan queries each engine your plan runs, for every active question. Preliminary answers appear within about 15 seconds when an engine's own API answers instantly; the full collected answer replaces them in place within about two minutes. Scores follow shortly after each answer lands.
* **The dashboard fills in progressively.** The Overview shows the scan's progress, then the visibility tiles. Trend lines start with the second scan; comparisons that need several days of answers say so rather than showing a number.
* **Then once a day.** Every active question is asked again daily, starting at the time chosen in **Settings → AI platforms → Daily scan time (UTC)**. A workspace Admin can also run a scan by hand from the Overview at any time.

## Add more markets or websites

A **market** is one website tracked in one country and one language. A brand sold in Switzerland, France and Germany is three markets, each with its own questions, competitors and answers. Add one from **Settings → Domains & markets**; the plan decides how many markets and how many websites you can track at once. Stopping a market pauses its questions and frees the slot immediately without deleting anything.

## Where to go next

<CardGroup cols={2}>
  <Card title="Read the dashboard" icon="chart-line" href="/product/dashboard">
    Overview, Visibility, Competitors and Reports — what each number means and what it needs before it is shown.
  </Card>

  <Card title="Prompts, themes and personas" icon="list-check" href="/product/prompts">
    How the question library is organised, graded and grown.
  </Card>

  <Card title="Connect Google" icon="google" href="/integrations/google">
    Search Console and Analytics next to your AI mentions.
  </Card>

  <Card title="Plans and billing" icon="credit-card" href="/account/plans-billing">
    What each plan includes, how the trial works, AI credits.
  </Card>
</CardGroup>
